BMW Group has announced its plan to launch more than 40 new and revised models by next year. Car enthusiasts can expect more renewals on the SUV portfolio of the automaker.
At the annual press conference of BMW in Munich, chief executive Harald Kruger revealed the goals they are targeting to achieve by the end of 2018. According to the boss, they are aiming to launch more than 40 models, mix of new and revised, of their three luxury brands beginning 2017 to end 2018.
The future for #BMW holds a wide array of new models and enhancements to the ones we already love. https://t.co/ajZIaWJfG5
— Perillo BMW (@Perillo_BMW) March 22, 2017
Harald Kruger notes that they have started their new product offensive with the successful launch of their latest flagship, BMW 5 series last month. According to the executive, this levels up the bar in the sedan industry.
In the said press conference, the chief executive also announced that they have sold 2,367,603 units last year. This accounts for a 5.3 percent increased sales compared to 2015 sales figures. The automaker has positive hopes to pursue more for the coming year.
For the BMW line up, 2017 will witness the launch of the new X2 SUV. The X3 was reportedly getting its refreshed version too this year.
In addition, the BMW line-up will also reveal a new SUV with the upcoming flagship X7. This new SUV is designed to go side by side with the 7 series luxury saloon range.
In terms of electric vehicles, Harald Kruger also mentioned their plans for this range. BMW will pursue its EV lineup by its continuous expansion of its electrification strategy and its technology advancements.
The automaker will launch refreshed electric versions of the BMW X3 SUV and Mini hatch. According to Harald Kruger, these two new electric models will symbolize BMW Group's second wave of electrification, AutoExpress has noted.
Meanwhile, the BMW Group is also preparing to launch new models for Rolls-Royce, targeting the SUV segment. New models of Cullinan and the Phantom are already being developed to include in the more than 40 models launching out by the end of 2018.
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