Tom Brady and Aston Martin To Join Hands In Unleashing Brand Power

NFL quarterback, Tom Brady is joining a new team as he is now the new face brand of Aston Martin. This move by Aston Martin will give it the brand recognition it is looking for. 

Tom Brady is one of the greatest champions that the NFL has seen. He is a great quarterback and his team, the New England Patriots relies a lot on him. the athlete's joining hands with Aston Martin who will now be a brand new addition to the list of companies with whom he has partnered.

Aston Martin has already used James Bond. However, when Brady comes into the picture, it becomes a regular affair as Brady is more frequently seen than James Bond. Also, it is a win-win situation as both Aston Martin as well as Tom Brady can utilize this strategic alliance to unleash their respective brand powers, reported Motor Authority.

Aston Martin, as a brand is very well known for their extremely good looking cars. Aston Martin sees a fit in Brady as he is a class one athlete. He also leads a lifestyle that matches the likes of Aston Martin. The exclusive car brand has found the right match in the exclusive player as the sport he represents is one of the most popular sports in the United States, reported Luxury Black Book.

So, after the player came in after his fifth Super Bowl win, the famous quarterback of New England Patriots, will now be the new face of Aston Martin. The British automaker has definitely made the right move as it could capitalize on the exposure that the brand will get after Tom Brady represents it.

According to various reports, Aston Martin has already released a teaser about the partnership. The teaser is in a new 30-second YouTube video. With this, there is a hope that Aston and Tom will continue to grow in tandem.