In order to "change the face" of GMC, Buick-GMC vice president Duncan Aldred is looking to add a "professional grade" Jeep Wrangler.
Aldred, who was named VP earlier this year, is responsible for marketing, service and sales. He said in an interview with Edmunds that he has high hopes for the GMC brand.
"We are looking at everything," Aldred said. "What segments will grow? What segments will not? We are evaluating all possibilities that could really turbocharge the brand and the growth."
Currently, GMC is just considering a Jeep Wrangler-inspired SUV and a luxury SUV flagship model that would be positioned above the GMC Yukon Denali SUV.
Though there are no current plans to add additional models to the GMC line,
GMC Product Communications Manager Kelly Wysocki was not able to tell us if any other vehicles are being considered right now, but did say the company is "always looking at possibilities."
"We're always looking at possibilities, but have nothing to announce," she said in a statement to AutoWorldNews.
Aldred feels there is plenty of room throughout the range to add more vehicles.
"There is room throughout the range if you really start segmenting it," Aldred said to Edmunds. "There is plenty of room everywhere in the hierarchy."
Prices and specs have not been mentioned by the automaker as of yet.
The GMC line currently includes the GMC Canyon and Sierra pickup trucks, Acadia and Terrain crossovers, Savana and Yukon SUV vans.
Buick's sales are up eight percent this year, while GMC sales are up 10 percent, according to an interview with Autoline This Week.
Aldred said he expects the sales momentum to continue through year's end, rounding off a "solid year with good growth on both brands." He added the sales have also improved thanks to lower oil prices as of late.
Aldred added that GMC is on track to sell around 500,000 units in the U.S. by the end of 2014.
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