In the hopes of revitalizing Xbox One sales, Microsoft is offering a special deal on new video game title "Titanfall," which will launch on Tuesday. The shooter adventure for Xbox will usually cost $60 but will be available for free with the purchase of a console for $499, The Wall Street Journal reported.
Retailers at around 6,000 locations will launch the game with special events at midnight; Microsoft hopes the title will boost sales for the Xbox One, which has fallen behind Sony's new PlayStation 4.
"'Titanfall' is an incredibly important game and it's coming at an important time," said Yusuf Mehdi, head of marketing and strategy for Microsoft's Xbox group, as quoted by WSJ.
Titanfall, which Microsoft has been marketing since last June, has a first-person perspective and takes users through an urban battlefield. Players in the game direct "Titans," which are machines similar to robots that can be programmed to fight.
Designed to be played with other users through the Internet, Titanfall has single- and multiple-player options. The title has had social media buzz on par with "Call of Duty" and has been the most pre-ordered video game in the country in the last month, according to the WSJ report.
Perhaps Titanfall can bring up the Xbox One's lagging sales numbers. The console has fallen fairly far behind its main competitor, the PlayStation 4. In mid-February, Sony said its new console had sold twice as many as the Xbox One.
Playstation announced at the time that the device was "the #1 selling game console in the US in January, still #1 worldwide," GameSpot reported.
Titanfall could become the new system-selling game, similar to the way "Super Mario Bros." defined Nintendo and "Halo" brought users to the original Xbox, WSJ reported.
"It has the potential," said Greg Blair, 31, of Appleton, Wis., who has played a beta version of the game.
"It's a start," he told WSJ.
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