Gett, the same ride-sharing service that recently began offering $10 rides anywhere in Manhattan, is further challenging its rivals by offering enticingly competitive pay for drivers.

The company announced today that it will pay drivers $0.70 per minute after sales tax and commissions along with letting drivers keep 100 percent of customer tips--a pay rate that Gett says is more than twice as much as the leading competitor's. In comparison, Uber pays $0.30 per minute in New York City. 

"Drivers are key to our business, they're our partners and we want to improve their quality of life," Gett CEO Ron Srebro said in a statement provided to AutoWorldNews. "By paying them more, we optimize their time on the road so they can spend more time with their families. One of our drivers recently made $390 in five hours on his very first day driving for Gett, and he was 
able to call it a day early and go home. Happier drivers make for happier Gett customers and improve everyone's experience."

Gett's special $10 rate, which is in force until the end of the year, covers any trips entirely in Manhattan and doesn't place limits on how many rides one person can take; however, any journeys more than an hour long will cost extra, Bloomberg News reported last month. Tips are also not included in the $10 fee.

The company announced a $25 million funding round in August and expects to close a larger Series D round of funding for $150 million altogether, which would bring Gett's total funding to $207 million, a Gett representative said in an email to AutoWorldNews.

Gett has seen "unprecedented success" from the $10 ride campaign in New York, according to the company.

Based in Tel Aviv, GetTaxi operates as Gett in the U.S. and launched its New York program earlier this year. Its rival Uber, which started in San Francisco and has spread worldwide, earned a $17 billion valuation in June, while fellow car-sharing service Lyft has raised $250 million from investors.

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