Jeremy Clarkson, Richard Hammond and James May are very busy nowadays having a successful Amazon Prime Show and working on a new project dedicated to car enthusiasts online called the "DriveTribe." Fox Entertainment already invested £4.9m for the project.
All doubts over the former "Top Gear" trio having a career after the iconic show has been laid to rest, especially after "The Grand Tour" continuously created a massive buzz in the automotive world. There's a lot of things happening in the Amazon Prime Show that feels like it's "Top Gear" all over again, in fact, it may be even better.
The latest teaser of "The Grand Tour" shows Jeremy Clarkson trading over his cars and opting into the Tom Hanks "Castaway" feeling. Needless to say, the upcoming episode would be much-awaited.
The trio's popularity is the reason why Fox invested as soon as possible for the "DriveTribe" project to continue. It is quite ironic though that Amazon, a tech company invested into Clarson, Hammond and May allowed Fox, a traditional TV show company, to invest in a digital platform.
Jeremy Clarkson, Richard Hammond and James May are working on "DriveTribe" while recording new chapters of "The Grand Tour" program. The information on this new project is still limited, and fans currently do not know the specifics of the new project. Although it looks like it will be a digital platform where users can access exclusive content, with Clarkson even dubbing this as the "YouPorn site for cars."
The platform will be divided to "tribes" and will according to the preferences of each of the trio. Jeremy Clarkson will have a part dedicated him to be called "Alpha Male." May will get another "tribe" called "Carbolics" and Hammond's tribe will be called "Fob Jockeys". People can leave their opinions and understanding of the topics that will be showcased.
The head of Fox Networks Group, Peter Rice extended his optimism about the project.
"We are very pleased to collaborate with the DriveTribe team in this new approach to digital content and to help expand their business globally," he said.
Car enthusiasts, as well as the fans of the former "Top Gear" trio are already highly anticipating the "DriveTribe."
While we wait for its launch, check out the latest video teaser of The Grand Tour where Jeremy Clarkson channels "Castaway." In classic Clarkson fashion, the video is priceless.
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