Toyota Motors is adding 400 new jobs at its Woodstock plant to increase production of the RAV4 compact Sport Utility Vehicle (SUVs).

The 400 new jobs, announced Wednesday by the auto industry, will increase production of 200,000 vehicles annually by early 2013 at the Woodstock plant. Currently, the plant produces 150,000 RAV4 vehicles in a year. Toyota states that the 400 jobs will be added within this year. Additional $80 million will be invested in the plant to augment production and employment.

Ray Tanguay, chair of Toyota Motor Manufacturing Canada, says that indeed the added new jobs will contribute immensely in seeing strong sales in this year.

“We are optimistic that the market is coming back and we’re grateful for the strong sales of the RAV4 in the North American market, which has created this increase in production and jobs,” said Tanguay.

Currently, the Toyota employs 2,000 workers at its Woodstock plant, in addition to 4,500 employees at two plants in Cambridge where cars such as Corolla, Matrix and Lexus RX350 are being manufactured.

“It’s the reason we have been very successful in Canada. The skill sets in the local population of the Kitchener, Cambridge, Woodstock and London areas have been great,” said Tanguay.

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